Leica Roma


Action: Internal renovation
Location: Rome
Surface: 80 s.qm
Head Designer: Alessia Garibaldi, Giorgio Piliego, Marco Vigo
  • Leica Roma


    Action: Internal renovation
    Location: Rome
    Surface: 80 s.qm
    Head Designer: Alessia Garibaldi, Giorgio Piliego, Marco Vigo

    In a prestigious building, whose inner courtyard facades were created by Borromini, right in the heart of Rome’s historical centre near Piazza di Spagna, the latest Italian Leica project was developed – the Leica store Rome. The aim of the project was to reinterpret the Leica concept design in a more poetic style starting with the surrounding influences. The space that emerged after eliminating the additions made by previous stores, revealed the very high ceilings with barrel vaults divided into very intimate rooms despite their height. The natural light illuminated the old walls which was particularly striking. The patterns of time, coloured plaster, old bricks, traces and loose parts gave the prospects an artistic look that interested us more and more. We decided that a part of this story should not be concealed but enhanced, giving special angles and points of view. We decided on flat surfaces, starting from the individual walls imagining them as static camera shots. We applied some boards or “plasterboard slabs” playing on different layers between the old wall and the new suspended perfect white minimalist wall that conceals it but at the same time rediscovers it using a game of artificial light and shadow. The entire project is based on plane geometry applied to the new intervention and takes advantage of the contrast of materials, from the materic to the intangible, integrating the Leica furnishings, whose monolithic character dialogues perfectly with the lightness of the space.

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